Cookie Policy

Last Updated: May 12, 2026

This Cookie Policy explains how Pitbull Agency uses cookies and similar technologies on pitbullagency.com. It explains what cookies are, what types of cookies we may use, why we use them, which third-party providers may use cookies through our website, and how you can manage your cookie preferences.

This Cookie Policy should be read together with our Privacy Policy and Terms of Use. Our Privacy Policy explains how we collect, use, share, and protect personal information. Our Terms of Use govern your access to and use of our website.

Who We Are

Pitbull Agency is a full-cycle digital marketing agency providing services such as performance marketing, PPC, paid social, SEO, lead generation, B2B lead generation, CRO, analytics, website development, branding, creative production, email marketing, CRM consulting, and marketing automation.

For purposes of this Cookie Policy:

Website: https://pitbullagency.com/

What Are Cookies and Similar Technologies?

Cookies are small text files placed on your device when you visit a website. Cookies can help a website function, remember preferences, improve user experience, measure performance, and support advertising or analytics activities.

Similar technologies may include pixels, tags, scripts, local storage, device identifiers, tracking URLs, software development kits, and other technologies that store or access information on your browser, device, or online activity. In this Cookie Policy, we refer to cookies and similar technologies together as “cookies.” Similar technologies may also include web beacons, clear gifs, pixel tags, single-pixel gifs, and tracking pixels used on websites, landing pages, ads, or emails to measure views, clicks, interactions, conversions, or campaign performance.

Information Cookies May Collect

Depending on the cookie or similar technology used, cookies may collect or store information such as pages visited, links clicked, ads clicked, traffic source, campaign identifiers, browser type, device type, approximate location based on IP address, language preferences, form interactions, session activity, and cookie consent choices. Some cookie-related information may be considered personal information under applicable privacy laws.

Types of Cookies We May Use

We may use the following categories of cookies on our website.

1. Strictly Necessary Cookies

These cookies are required for the website to function properly. They may support security, page loading, form functionality, consent preferences, fraud prevention, spam protection, and basic website operations. These cookies cannot usually be disabled through our cookie preference tools because the website may not work properly without them.

Examples may include:

website security cookies;
session cookies;
cookie consent preference cookies;
form protection cookies;
load balancing or hosting-related cookies;
anti-spam or abuse prevention cookies.

2. Functional Cookies

Functional cookies help improve website usability and remember certain choices you make.

These may include cookies that help remember:

If these cookies are disabled, some website features may not work as smoothly.

3. Analytics and Performance Cookies

Analytics cookies help us understand how visitors use our website. They may collect information about pages visited, traffic sources, time spent on the website, user paths, technical performance, device type, browser type, and general location based on IP address.

We may use analytics cookies to:

measure website traffic;
understand which pages visitors view;
analyze how users move through the website;
evaluate landing page performance;
improve website structure and content;
measure form submissions and conversion paths;
identify technical issues;
improve user experience and marketing performance.

Analytics cookies may be provided by tools such as Google Analytics, Amplitude, Serpstat, or similar analytics providers. Where required by applicable law, we will request your consent before using non-essential analytics cookies.

4. Advertising and Retargeting Cookies

Advertising and retargeting cookies help us measure advertising performance and, where permitted by law, show relevant ads to visitors who have interacted with our website.

These cookies may be used to:

measure PPC campaign performance;
track conversions from ads;
attribute inquiries to campaigns, ads, keywords, audiences, or referral sources;
build or measure retargeting audiences;
limit ad frequency;
understand which marketing channels generate leads;
improve paid media, paid social, and lead generation campaigns.

These cookies may be provided by platforms such as Google Ads, Meta, LinkedIn, Microsoft Ads, YouTube, or similar advertising providers. Where required by applicable law, we will request your consent before using advertising or retargeting cookies.

5. Security and Anti-Spam Cookies

Security and anti-spam cookies help protect our website, forms, and systems from spam, abuse, fraud, automated submissions, unauthorized access, and security threats. These may include cookies or similar technologies from security tools, hosting providers, CAPTCHA providers, firewall providers, or anti-abuse services. Depending on the specific tool and legal requirements, some security cookies may be considered strictly necessary.

Why We Use Cookies

We may use cookies and similar technologies to:

operate and secure the website;
remember cookie preferences;
process contact forms and consultation requests;
protect forms from spam and abuse;
understand how visitors use our website;
measure traffic sources and campaign performance;
analyze conversion paths and website performance;
improve landing pages, content, and user experience;
measure PPC, paid social, retargeting, SEO, and lead generation campaigns;
attribute inquiries to marketing channels, campaigns, ads, keywords, or referral sources;
support CRM, attribution, and marketing automation workflows;
show relevant ads or retargeting messages where permitted by law;
improve our services, website structure, and marketing strategy.

First-Party and Third-Party Cookies

We may use both first-party and third-party cookies. First-party cookies are set by Pitbull Agency or by our website provider. These cookies may support website functionality, security, consent preferences, analytics, form performance, or user experience.

Third-party cookies are set by external providers whose tools may be integrated into our website. These may include analytics providers, advertising platforms, CRM tools, embedded content providers, security providers, hosting providers, payment processors, or marketing automation tools. Third-party providers may process information according to their own privacy policies and cookie policies.

Third-Party Providers We May Use

Depending on how the website is configured, we may use cookies or similar technologies from providers such as:

Google Analytics / GA4 for website analytics and performance measurement;
Google Tag Manager for managing website tags and scripts;
Google Ads for conversion tracking, advertising measurement, and remarketing;
Meta Pixel for paid social measurement and retargeting;
LinkedIn Insight Tag for B2B advertising measurement and retargeting;
Microsoft Ads / Bing Ads for paid search measurement and conversion tracking;
YouTube / Google for embedded video content and related interactions;
CRM or marketing automation tools such as HubSpot, Salesforce, Pipedrive, Mailchimp, Marketo, or similar tools;
Security, hosting, CDN, anti-spam, or CAPTCHA providers used to protect and deliver the website;
Payment providers, if payment links, checkout pages, or payment-related tools are made available through the website.

The exact cookies used may change depending on our website configuration, marketing tools, consent settings, and service providers.

Examples of Cookies and Similar Technologies We May Use

The cookies and similar technologies used on our website may include the following categories:

Cookie consent preference

We may use a consent tool to remember your cookie choices, such as whether you accepted, rejected, or customized certain cookie categories.

Website session cookies

We may use session cookies to support basic website functionality, page loading, navigation, and website sessions.

Provider: Pitbull Agency / hosting provider
Category: Strictly necessary
Purpose: Supports page loading, sessions, and basic website functionality
Duration: Session or limited period
Consent: Not usually required

Security and anti-spam cookies

We may use security or anti-spam technologies to protect forms, website systems, and user interactions from spam, abuse, fraud, automated submissions, or security threats.

Provider: Security or CAPTCHA provider
Category: Security / strictly necessary
Purpose: Protects forms and website systems from spam, abuse, or fraud
Duration: As configured by provider
Consent: Depends on implementation

Google Analytics / GA4

We may use Google Analytics or GA4 to understand how visitors use our website, including traffic sources, page views, events, user paths, and website performance.

Provider: Google
Category: Analytics
Purpose: Measures website traffic, events, pages visited, source attribution, and performance
Duration: As configured by Google
Consent: Required where applicable

Google Tag Manager

We may use Google Tag Manager to manage website tags and scripts used for analytics, advertising, consent settings, and performance measurement.

Google Ads conversion tracking

We may use Google Ads conversion tracking to measure ad conversions, campaign performance, and the effectiveness of paid search or other Google advertising campaigns.

Google remarketing

We may use Google remarketing technologies to support retargeting and show relevant advertising to visitors who have interacted with our website, where permitted by law.

Meta Pixel

We may use Meta Pixel to measure paid social campaign performance, understand website actions after ad interactions, and support retargeting where permitted by law.

LinkedIn Insight Tag

We may use LinkedIn Insight Tag to measure LinkedIn campaign performance, understand business audience activity, and support B2B retargeting where permitted by law.

Provider: LinkedIn
Category: Advertising / B2B retargeting
Purpose: Measures LinkedIn campaign performance and business audience activity
Duration: As configured by LinkedIn
Consent: Required where applicable

Microsoft Ads / Bing Ads

We may use Microsoft Ads or Bing Ads technologies to measure paid search performance, ad conversions, and campaign attribution.

YouTube embedded content

If we embed YouTube videos or related Google content on the website, YouTube may use cookies or similar technologies to load video content and measure interactions.

Provider: Google / YouTube
Category: Functional / advertising
Purpose: Loads embedded video content and may measure interactions
Duration: As configured by Google
Consent: Required where applicable

CRM and attribution tools

We may use CRM or attribution tools to understand which traffic sources, campaigns, referral channels, landing pages, or ads contributed to form submissions and service inquiries.

Provider: Pitbull Agency / CRM provider
Category: Analytics / functional
Purpose: Helps attribute form submissions to traffic sources, campaigns, or referral channels
Duration: As configured
Consent: Depends on implementation

Marketing automation tools

We may use marketing automation tools to support lead routing, email workflows, inquiry management, and attribution of marketing interactions.

Provider: Marketing automation provider
Category: Functional / analytics
Purpose: Supports lead routing, email workflows, and inquiry attribution
Duration: As configured
Consent: Depends on implementation

Note

The exact cookies, providers, categories, and durations may change depending on our website configuration, consent settings, marketing tools, analytics tools, and service providers. This section should be reviewed and updated after a technical cookie scan of the website.

Consent and Cookie Banner

Where required by applicable law, we will ask for your consent before using non-essential cookies, including analytics cookies, advertising cookies, retargeting pixels, or similar technologies.

You may be able to:

If you are located in the EU, EEA, the United Kingdom, Switzerland, or another jurisdiction requiring prior consent for non-essential cookies, analytics and advertising cookies will not be activated before valid consent is obtained, where required by law. Your cookie choices may affect how the website works and how accurately we can measure website and advertising performance.

How to Manage or Withdraw Consent

You can manage or withdraw your cookie consent at any time by using the cookie banner or the “Manage Cookie Preferences” link on our website. If you withdraw consent, we will stop using non-essential cookies where technically possible. This will not affect any processing that occurred before you withdrew consent. Your cookie preferences may be browser- and device-specific. If you clear cookies, use a different browser, or use a different device, you may need to set your preferences again.

Browser Controls

You can also manage cookies through your browser settings. Most browsers allow you to block, delete, or receive alerts about cookies. Please note that if you block or delete cookies, some parts of the website may not function properly. For example, forms, preferences, embedded content, analytics, or security features may be affected. Browser-level cookie controls are separate from our website cookie preference tools.

You can usually find cookie controls in the help or privacy settings of your browser, including: Google Chrome, Safari, Mozilla Firefox, Microsoft Edge, Opera, Android browser settings, iOS / iPadOS Safari settings.

Do Not Track and Global Privacy Control

Some browsers may send “Do Not Track” or similar signals. Because there is no uniform industry standard for Do Not Track signals, we may not respond to all such signals unless required by applicable law. Where required by applicable law, we will honor legally recognized opt-out preference signals, such as Global Privacy Control, if our website is technically configured to receive and process them. If you use a browser-based opt-out preference signal, it may apply only to the browser or device you use to send that signal.

Sale, Sharing, and Targeted Advertising Opt-Outs

Some US privacy laws define “sale,” “sharing,” “targeted advertising,” or “cross-context behavioral advertising” broadly. Certain advertising, retargeting, analytics, or social media cookies may be considered “sharing,” “targeted advertising,” or similar activity under some US privacy laws, even if no money is exchanged.

Where applicable, you may opt out of these activities by:

using our cookie preference tool;
rejecting advertising or retargeting cookies;
using a legally recognized opt-out preference signal, if supported;
contacting us using the information in this Cookie Policy;
using any “Do Not Sell or Share My Personal Information” mechanism we provide, if required by applicable law.

If we are required to provide a “Do Not Sell or Share My Personal Information” link or similar opt-out mechanism, we will make it available on the website or through our cookie preference tool. We do not knowingly sell personal information in the traditional sense of exchanging personal information for money. However, some advertising or analytics activities may be treated differently under certain privacy laws.

Google Consent Mode and Advertising Measurement

Where Google tools are used, we may use Google Consent Mode or similar consent management features to adjust how Google tags behave based on your consent choices. This may help us measure website activity and advertising performance while respecting cookie preferences where required by applicable law. Google tools may use consent signals related to analytics storage, advertising storage, ad personalization, and ad user data, depending on how the website is configured.

Cookies and Lead Attribution

Because Pitbull Agency provides digital marketing, lead generation, PPC, analytics, and conversion optimization services, we may use cookies and similar technologies to understand how website visitors become leads.

This may include measuring:

which page or campaign led to a form submission;
which ad, keyword, audience, referral source, or landing page generated an inquiry;
whether a visitor returned to the website before submitting a form;
which content or service pages are most relevant to potential clients;
how our website and campaigns perform over time.

This information helps us improve our own marketing and website performance. It may also help us evaluate demand for our services.

Campaign and Lead Source Tracking

We may use cookies or similar technologies to store campaign and attribution information when you visit our website or submit a form. This may include UTM source, UTM medium, UTM campaign, UTM content, UTM term, landing page, referrer, last non-paid referrer, visit count, session status, and advertising click identifiers such as gclid or similar parameters. We may use this information to understand which marketing channels, ads, keywords, campaigns, referral sources, or landing pages contributed to a service inquiry or consultation request. Where required by applicable law, campaign and advertising attribution cookies will be used only with appropriate consent.

Embedded Content

Our website may include embedded content, such as videos, maps, social media content, analytics dashboards, forms, scheduling tools, or third-party widgets. Embedded content may set cookies or collect information as if you visited the third-party provider’s website directly. We do not control all cookies set by third-party embedded content. Your interactions with embedded content are subject to the privacy and cookie policies of the relevant third-party provider.

Cookie Duration and Retention

Cookies may be session cookies or persistent cookies. Session cookies expire when you close your browser. Persistent cookies remain on your device for a defined period or until you delete them. Cookie duration depends on the provider, cookie category, purpose, and website configuration.

Cookie-related data may be retained for the lifetime of the relevant cookie or until you delete cookies, change browser settings, withdraw consent, adjust cookie preferences, or submit a valid privacy request, where applicable. Third-party providers may retain cookie-related data according to their own policies.

Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in cookies, tracking technologies, service providers, legal requirements, website functionality, or our business operations. When we update this Cookie Policy, we will revise the “Last Updated” date above. Your continued use of the website after an updated Cookie Policy is posted means that you have had an opportunity to review the updated policy. Where required by law, we may request renewed consent for material changes to our use of non-essential cookies. If there is any conflict between the current version of this Cookie Policy and any previous version, the current version will control, unless expressly stated otherwise.

Contact Information

If you have questions about this Cookie Policy or our use of cookies and similar technologies, you may contact us at:

Website: https://pitbullagency.com/